Neshoba County
Market Snapshot
Neshoba market analysis
Neshoba County sits at a median home price of $142,368, which puts it among the most affordable entry points in Mississippi and in the 99th percentile nationally on affordability. The county ranks 344th out of 1,000 nationally, landing at the 56th percentile overall, which is a middling position that reflects real trade-offs rather than a clean story in either direction. Home prices declined 2.15% year-over-year, so there is no near-term appreciation tailwind to lean on. The cash flow score of 0 and a cap rate that the data does not support calculating from available figures signal that this is not a market where the numbers pencil easily from a pure income standpoint. With a population of 28,970, the demand pool is thin, and that constraint touches everything from vacancy exposure to exit liquidity.
The affordability index of 99 and the sub-$143,000 median price make this theoretically attractive for a cash flow buyer, but the cash flow score of 0 is a hard stop on that thesis unless an investor is bringing significant equity or sourcing meaningfully below market. This is not a market for the appreciation buyer at all: a 2.15% price decline year-over-year and a stability score of 50 suggest the market is flat at best and softening at worst. The investor profile that has the most realistic case here is a value-add operator with low acquisition costs and the ability to manufacture yield through renovation and repositioning, provided they can manage operations in a small, rural market where contractor availability and tenant depth are genuine constraints.
No economic anchors or employer data were provided for Neshoba County, so the underlying drivers of rental demand cannot be assessed from this dataset. That gap itself is worth flagging: in a market this size, one or two large employers typically dominate the rental demand story, and an investor should verify who they are, how stable they are, and whether the tenant base they generate supports the rent levels needed to make deals work before committing capital.
On carry costs, the combined monthly tax and insurance estimate is $155, using a state-average effective property tax rate of 0.81% and an insurance rate of 0.50%. The 0.81% rate carries a flag of "normal," so it is not a material headwind or tailwind on its own, but at a $1,153 annual tax and $712 annual insurance figure, the combined $1,865 in annual fixed overhead is not trivial on a $142,000 asset. The honest caveat here is that 0.81% is a state-average estimate sourced from Tax Foundation 2024 data, and actual county or township rates in Neshoba can differ, sometimes meaningfully, so verify the specific parcel-level bill before closing.
The primary risks in Neshoba are concentration and scale. A population under 30,000 means the rental market is narrow, and a single employer contraction or demographic outmigration can shift vacancy rates sharply with very little warning. Price softness of 2.15% year-over-year suggests some of that pressure may already be present. Small-market rentals in Mississippi also carry elevated insurance exposure given the state's weather risk profile, which is partially captured in the 0.50% insurance estimate but can be worse at the property level depending on age, construction type, and location relative to flood zones.
Compared to its neighbors in the dataset, Neshoba sits at an overall score of 61, identical to Pike County and one point below Forrest, Harrison, and DeSoto County, all of which score 62. Forrest County at $182,640 median and a rent-to-price ratio of 7.34%, and Harrison County at $220,811 median with a 7.55% rent-to-price ratio, both offer higher-demand markets with visible rental yield metrics and larger population bases. DeSoto County at $295,634 and a 7.04% rent-to-price ratio is the strongest market for appreciation proximity, given its position in the Memphis metro. Neshoba's case against these neighbors rests entirely on its lower entry price: at $142,368 it is roughly 22% cheaper than Forrest and 36% cheaper than Harrison. An investor chooses Neshoba over those alternatives only if the lower acquisition cost produces a superior cash-on-cash return after accounting for the thinner tenant pool, softer price trajectory, and less visible economic demand drivers, and that math needs to be done at the deal level, not assumed from the county median.
Price History
Median Home Price
Median Rent
Historical data from Zillow ZHVI/ZORI
Score Breakdown
Rent data not available for cash flow calculation.
Based on -2.1% YoY price growth. Moderate growth (3-8%) scores highest.
Population data not available.
Based on price relative to estimated local incomes.
Scores are calculated using real Zillow home value and rent data, Census population data, and economic indicators. The weighted average produces the overall investment score. Markets with missing rent data use estimated values based on regional averages.
Investment Outlook
Strengths
- +Affordable relative to local incomes
Challenges
- -Declining home values (-2.1% YoY)
- -Negative leverage (cap rate 0.0% < mortgage rate 6.9%)
- -Limited rent data (estimates used)
Economic Indicators
Who this market fits
- −You can't tolerate negative leverage (cap rate below mortgage rate today)
- −You expect appreciation to carry the deal, but prices have declined year over year
Compare to Nearby Counties
The Bottom Line
Neshoba County in Mississippi scores 61/100, ranking #344 of 1,000 US counties (top 44%). At 20% down and current rates, a median-priced rental roughly breaks even on cash flow. The deal works on appreciation or with better terms, not on month-one cash flow.
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Head-to-head comparisons
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Frequently asked questions
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