Red Willow County

NebraskaPopulation: 10,690
69
/100
Buy
#169 of 1,000 counties
#37 in Nebraska (90 counties)
Analysis by RentalCalcs ResearchIndependent data + algorithm-driven scoring
Updated August 7, 2026Sources: Zillow ZHVI, Zillow ZORI, US Census ACS, Tax Foundation

Market Snapshot

$179,088
Median Home Price
22% below national median
$10,821/mo
Est. Rent
Based on regional data
6.04%
Rent-to-Price Ratio
Estimated from price data
+$0
Est. Monthly Cash Flow
With 20% down at 6.9% rate

Red Willow market analysis

Red Willow County sits at a median home price of $179,088 with year-over-year appreciation of 1.6%, which places it firmly on the affordable end of the Nebraska spectrum. The affordability index of 92 is one of the stronger readings in the dataset, and the county ranks 169th nationally out of 1,000, landing in the 78th percentile overall. What's notably absent from the data is a cash flow score, which registers at zero, suggesting the rent-to-price mechanics here don't pencil to the kind of gross yield that cash-flow-focused buyers typically target. The appreciation score of 66 is serviceable but not exceptional, and the stability score of 50 signals a market that warrants scrutiny rather than assumption. At a $179,088 purchase price with a 20% down payment of roughly $35,800 and a 6.85% interest rate, the monthly mortgage alone creates a real carry burden that needs to be weighed carefully against local rents before committing capital.

The investor profile this market fits most narrowly is the value-add or long-horizon appreciation buyer who is comfortable with thin or breakeven monthly cash flow and is banking on the low entry price to provide downside protection. At $179,088, the floor is low enough that a forced-equity play, buying distressed, renovating, and refinancing, is more achievable than in higher-priced Nebraska markets. A pure cash-flow buyer should not come here without first underwriting local rents carefully, given the zero cash flow score. The 1.6% annual appreciation is modest, meaning an appreciation buyer needs patience and a multi-year hold to justify the position. The affordability index of 92 does suggest the market is not overheated, so there is room for price growth without valuation compression, but that's a slow-burn thesis, not a 12-month flip.

Red Willow County is a small market of 10,690 people, which by itself is a concentration risk that investors need to internalize before closing. No economic anchor data was provided for this county, so any commentary on employer base or job stability would be speculation. What the population figure does tell you is that tenant demand is thin by definition. A single large employer contraction or demographic outflow event, which is not uncommon in rural Nebraska counties, could materially affect vacancy and rent levels. Investors accustomed to metros or even mid-sized secondary cities need to recalibrate their assumptions about how quickly a vacant unit re-leases in a 10,000-person county seat.

On carry costs, the tax and insurance picture deserves its own line on your underwrite. Nebraska's state-average effective property tax rate is 1.73%, and the county's estimated annual property tax on a $179,088 home comes to $3,098, with annual insurance adding another $1,039. That's $345 per month in combined tax and insurance before you pay a dollar of principal, interest, maintenance, or management. At 1.73%, the rate is high enough that it meaningfully compresses net operating income and should not be treated as a rounding error. Keep in mind this is a state-average estimate based on Tax Foundation 2024 data, and actual Red Willow County or township rates may differ, so pulling the specific mill levy before closing is non-negotiable. If local rents don't clear roughly $1,100 to $1,200 per month on a median-priced asset, this tax burden alone tilts the cash flow negative.

Compared to its neighbors, Red Willow's $179,088 median price is competitive but not the cheapest in the peer group. Custer County at $166,108 and Thurston County at $164,361 both offer lower entry prices at the same overall score of 69. Adams County, also at 69, comes in at $216,561 with a rent-to-price ratio of 6.35%, while Platte County at $270,220 carries a 6.78% gross yield ratio, the highest in the neighbor set. Red Willow does not have rent-to-price data provided, which makes a direct yield comparison impossible, but if an investor's primary objective is gross yield, Platte County's 6.78% ratio on a higher price point at least shows where income-focused capital in Nebraska is better deployed. Red Willow makes the most sense over its neighbors when the investor has a specific identified asset at a discount to that $179,088 median, has boots on the ground to manage a rural property, and is comfortable with a low-liquidity hold in a small market. It should not be chosen by default on price alone given Custer and Thurston both undercut it.

Last analyzed August 7, 2026. Based on the latest available Zillow and Census data for Red Willow County.

Price History

Median Home Price

Median Rent

Historical data from Zillow ZHVI/ZORI

Score Breakdown

Overall Investment Score
69/100
69
Cash Flow(30%)
0/100

Rent data not available for cash flow calculation.

Appreciation(25%)
66/100

Based on 1.6% YoY price growth. Moderate growth (3-8%) scores highest.

Stability(25%)
50/100

Population data not available.

Affordability(20%)
92/100

Based on price relative to estimated local incomes.

Scores are calculated using real Zillow home value and rent data, Census population data, and economic indicators. The weighted average produces the overall investment score. Markets with missing rent data use estimated values based on regional averages.

Investment Outlook

Strengths

  • +Affordable relative to local incomes

Challenges

  • -Negative leverage (cap rate 0.0% < mortgage rate 6.9%)
  • -Limited rent data (estimates used)

Economic Indicators

Population
10,690
Median Income
Data pending
Unemployment Rate
Data pending
Price-to-Income
Data pending

Who this market fits

Skip if
  • You can't tolerate negative leverage (cap rate below mortgage rate today)

Compare to Nearby Counties

CountyVerdict
CurrentRed WillowNE
69$179,088Est. pendingBuy
AdamsNE
69$216,561$1,1466.35%BuyView
CusterNE
69$166,108Est. pendingBuyView
ThurstonNE
69$164,361Est. pendingBuyView
DodgeNE
68$247,136$1,2305.97%BuyView
PlatteNE
68$270,220$1,5276.78%BuyView

The Bottom Line

BuyRed Willow offers solid investment potential with roughly break-even cash flow at typical financing.

Red Willow County in Nebraska scores 69/100, ranking #169 of 1,000 US counties (top 22%). At 20% down and current rates, a median-priced rental roughly breaks even on cash flow. The deal works on appreciation or with better terms, not on month-one cash flow.

Monthly Cash Flow
+$0/mo
Cap Rate
0.0%
Cash-on-Cash
0.0%

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Frequently asked questions

The median home price in Red Willow County is $179,088, making it one of the most affordable markets in Nebraska and across the nation.

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