Taos County

New MexicoPopulation: 34,475
48
/100
Hold
#634 of 1,000 counties
#21 in New Mexico (30 counties)
Analysis by RentalCalcs ResearchIndependent data + algorithm-driven scoring
Updated October 19, 2026Sources: Zillow ZHVI, Zillow ZORI, US Census ACS, Tax Foundation

Market Snapshot

$424,746
Median Home Price
85% above national median
$1,983/mo
Median Rent
37% above national median
5.60%
Rent-to-Price Ratio
Top 59% nationally
-$937
Est. Monthly Cash Flow
With 20% down at 6.9% rate

Taos market analysis

Taos County sits at a gross rent-to-price ratio of 0.056, which annualizes to roughly 6.7% before any expenses, and a cap rate of 3.64% at the median price of $424,746. That cap rate tells you most of what you need to know: at 6.85% financing, you are deeply negative on leverage from day one. The model underwrites to a monthly cash flow of negative $937 on a 20% down payment, a cash-on-cash return of -11.51%. Home prices declined 0.8% year-over-year, so there is no near-term appreciation story bailing out the income math either. The affordability index of 39 means the local population is significantly priced out of ownership, which does support rental demand, but that structural renter pool has not translated into rents high enough to close the gap with a $424,000 acquisition cost. This market lands at the 19th national percentile overall, ranked 21st out of 30 New Mexico counties.

The investor this market suits is a narrow profile: someone with significant equity or cash who is underwriting Taos as a lifestyle or portfolio-diversification play rather than a pure return vehicle. A cash-flow buyer has almost no business here at these numbers; -11.51% cash-on-cash is not a rounding error, it is a structural problem at this price-to-rent ratio. An appreciation buyer could construct a thesis around Taos's high-amenity, arts-tourism identity driving long-run price support, but with prices already down 0.8% year-over-year and an affordability index of 39, that thesis requires patience and a willingness to absorb years of negative carry. A value-add operator hunting distressed assets at a meaningful discount to the $424,746 median could potentially engineer better yields, but the county's small size, 34,475 residents, limits deal flow. Short-term rental operators exist in markets like this, but this analysis does not include STR data, so underwriting that angle requires separate due diligence.

The property tax and insurance picture is not the core problem here, but it is worth noting. Combined monthly tax and insurance runs approximately $389, using New Mexico's state-average effective property tax rate of 0.80%. That rate is flagged as normal, so it is not adding outsized drag the way a Texas or Illinois rate would. However, $389 per month is still a real number inside a deal that already produces negative $937 in monthly cash flow, and it is included in the $694 estimated expense figure. The standard caveat applies: 0.80% is a state-average estimate from Tax Foundation 2024 data, and your actual county or township rate in Taos may differ, so pull the assessor's records before closing.

The primary risks here concentrate around market size and demand concentration. A county of 34,475 people has a thin tenant pool and limited economic diversification. Any softening in the tourism and arts economy that defines Taos, or a broader shift in remote-work migration patterns that may have supported recent price levels, could hit both rents and valuations simultaneously. The 0.8% price decline already suggests some pressure at the margin. Regulatory risk specific to Taos is not quantified in the data provided, but small mountain towns with high second-home and vacation-rental penetration frequently introduce STR licensing restrictions; an investor building a business plan around short-term rental income should verify current and pending ordinances with local counsel before committing capital.

Compared to its neighbors, Taos is the most expensive market in this peer group by a wide margin. Grant County's median of $188,064 carries a rent-to-price ratio of 0.070, materially better than Taos's 0.056, and an overall score of 49 versus Taos's 48. Luna County scores 51 overall at a median of $153,314. Sierra County and Hidalgo County price in at $172,877 and $87,347 respectively, with overall scores of 47 and 45. None of these neighbors are high-conviction markets either, but the cash-flow math is structurally more workable at lower price points, and Grant County in particular offers a higher rent-to-price ratio with a comparable overall score. Choose Taos over a neighbor only if you have a specific local edge: a particular property below median with a demonstrated rent history, an established property management relationship, or a clear value-add renovation thesis. If you are simply allocating to New Mexico for yield, the neighboring counties offer better income mechanics at meaningfully lower entry prices.

Last analyzed October 19, 2026. Based on the latest available Zillow and Census data for Taos County.

Scenario comparison

Same $1,983/mo rent assumption, 20% down, 6.85% rate. What changes is the acquisition price.
ScenarioPurchase priceMonthly cash flowCap rateCash-on-cash
75% of median
value-add or distressed
$318,560-$381/mo4.9%-6.2%
Median
typical MLS deal
$424,746-$937/mo3.6%-11.5%
125% of median
newer / premium
$530,933-$1,494/mo2.9%-14.7%

Price History

Median Home Price

Median Rent

Historical data from Zillow ZHVI/ZORI

Quick Investment Calculator

20%
5%50%100%

Purchase

Purchase Price$424,746
Down Payment (20%)$84,949
Loan Amount$339,797
Interest Rate6.85%

Monthly Cash Flow

Gross Rent+$1,983
Monthly P&I-$2,227
Est. Expenses (35%)-$694
Net Cash Flow-$937/mo
3.6%
Cap Rate (all cash)
-11.5%
Cash-on-Cash Return
5.60%
Rent-to-Price Ratio
Negative leverage: At 6.85% rates, borrowing costs exceed the 3.6% cap rate. All-cash buyers may see better returns.

* Based on county median values. 35% expenses include taxes, insurance, maintenance, vacancy, and property management. Actual results vary by property.

Score Breakdown

Overall Investment Score
48/100
48
Cash Flow(30%)
54/100

Based on 5.60% rent-to-price ratio. Higher ratios indicate stronger cash flow potential.

Appreciation(25%)
46/100

Based on -0.8% YoY price growth. Moderate growth (3-8%) scores highest.

Stability(25%)
50/100

Population data not available.

Affordability(20%)
39/100

Based on price relative to estimated local incomes.

Scores are calculated using real Zillow home value and rent data, Census population data, and economic indicators. The weighted average produces the overall investment score. Markets with missing rent data use estimated values based on regional averages.

Investment Outlook

Strengths

  • +Complete rent data available

Challenges

  • -Declining home values (-0.8% YoY)
  • -Negative cash flow at typical financing (-$937/mo)
  • -Negative leverage (cap rate 3.6% < mortgage rate 6.9%)
  • -High price-to-income ratio makes financing challenging

Economic Indicators

Population
34,475
Median Income
—
Data pending
Unemployment Rate
—
Data pending
Price-to-Income
—
Data pending

Who this market fits

Best for
  • +All-cash buyers: removing debt service flips the cap rate to actual yield
Skip if
  • −You need positive cash flow on day one at typical leverage
  • −You can't tolerate negative leverage (cap rate below mortgage rate today)
  • −You expect appreciation to carry the deal, but prices have declined year over year
  • −You rely on FHA-style financing: prices are stretched relative to local incomes

Compare to Nearby Counties

CountyVerdict
LunaNM
51$153,314Est. pending—HoldView
GrantNM
49$188,064$1,1007.02%HoldView
CurrentTaosNM
48$424,746$1,9835.60%Hold
ColfaxNM
47$240,853Est. pending—HoldView
SierraNM
47$172,877Est. pending—HoldView
HidalgoNM
45$87,347Est. pending—HoldView

Section 8 in Taos County: payment standards by ZIP, PHA waitlist status, and voucher counts are on VoucherMatch, the same HUD dataset with the tenant demand side attached.

The Bottom Line

HoldTaos is a neutral market. Consider house hacking or targeting below-market deals.

Taos County in New Mexico scores 48/100, ranking #634 of 1,000 US counties (top 81%). At 20% down and current rates, a median-priced rental loses about $937/month; the 5.60% gross rent-to-price ratio doesn't survive debt service. The thesis here is appreciation, value-add, house hacking, or all-cash.

Monthly Cash Flow
$-937/mo
Cap Rate
3.6%
Cash-on-Cash
-11.5%

Related markets

Frequently asked questions

The average cap rate in Taos County is 3.64%, which is below the national average and indicates limited cash flow potential for typical rental investments in the area.

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