Racine market analysis
Racine County sits at a 5.56% gross rent-to-price ratio, which translates to a 3.61% cap rate at the $315,015 median price point. That cap rate is below the 6.85% financing rate in this environment, which is exactly why the model-level cash flow comes out at negative $702 per month on a 20% down purchase, with a cash-on-cash return of -11.63%. The numbers are unambiguous: at current prices and rates, standard buy-and-hold underwriting does not pencil on a median-priced asset here. What does stand out is the appreciation score of 88 out of 100, backed by 5.77% year-over-year home price growth. Racine is sitting firmly on the appreciation end of the spectrum, not the cash-flow end.
That profile determines exactly who belongs here. An appreciation-focused buyer with patient capital, a longer hold horizon, and the ability to absorb early negative carry has a case to make. The 5.77% price growth rate is real and meaningful. A cash-flow buyer looking for month-one yield should look elsewhere, because no amount of creative financing closes a $702 monthly gap at this median price without a significantly below-market acquisition. A value-add operator hunting deeply discounted distressed assets could potentially manufacture the spread, but the median market itself does not offer it. The affordability index of 62 and overall score of 63 suggest this is a mid-tier market, not a bargain bin, so off-market sourcing and deal quality matter enormously if you are trying to make the income side work.
The tax and insurance picture at Racine deserves its own line on your underwrite. The state-average effective property tax rate for Wisconsin is 1.85% (Tax Foundation 2024, with the caveat that actual county and township rates will differ). On a $315,015 purchase, that produces $5,828 in annual property taxes. Add $725 in annual insurance and the combined monthly tax-plus-insurance burden is $546. In a deal where total estimated expenses already run $511 per month before debt service, the $546 tax-and-insurance load alone is material. At 1.85%, Wisconsin's rate is high enough to deserve serious attention in your underwriting, particularly because it is a fixed cost that does not flex downward in a soft rental period. Investors accustomed to underwriting in lower-tax states should not use rule-of-thumb expense ratios here without adjusting for this drag.
Comparing Racine to its neighbors sharpens the picture. Milwaukee County carries the highest rent-to-price ratio in the comparison set at 6.12%, versus Racine's 5.56%, making Milwaukee a better raw cash-flow candidate on paper at a lower median price of $273,685. Rock County at 4.99% and Manitowoc County at 4.95% are both worse on yield than Racine and offer no meaningful appreciation thesis to compensate. Green County is priced higher at $334,485 with a 5.74% ratio, fractionally better than Racine on yield but at a higher absolute price. Wood County at a $215,899 median and 5.02% ratio looks cheap but produces less gross rent and scores a 65 overall, the only neighbor that edges out Racine's 63. The case for choosing Racine over its neighbors comes down to the appreciation score: no other county in this comparison has a comparable price growth figure baked in. If you believe that 5.77% annualized appreciation continues and you are underwriting total return rather than cash-on-cash, Racine wins the neighbor comparison. If you need income from day one, Milwaukee County's 6.12% ratio at a $273,685 median is the more defensible choice within this region.
The stability score of 50 is worth flagging without overstating it. It sits at the median and offers no particular cushion. Racine is a single mid-sized county with a population of 197,068, and concentration risk exists in any market of this size if economic conditions shift. The data does not include vacancy or employer-specific information, so no further characterization of that risk is supported here. What the scores collectively say is that this market rewards investors who are buying the appreciation thesis with eyes open, carrying costs accounted for, and no illusions about near-term income.
Scenario comparison
| Scenario | Purchase price | Monthly cash flow | Cap rate | Cash-on-cash |
|---|---|---|---|---|
75% of median value-add or distressed | $236,262 | -$290/mo | 4.8% | -6.4% |
Median typical MLS deal | $315,015 | -$702/mo | 3.6% | -11.6% |
125% of median newer / premium | $393,769 | -$1,115/mo | 2.9% | -14.8% |
Price History
Median Home Price
Median Rent
Historical data from Zillow ZHVI/ZORI
Quick Investment Calculator
Purchase
Monthly Cash Flow
* Based on county median values. 35% expenses include taxes, insurance, maintenance, vacancy, and property management. Actual results vary by property.
Score Breakdown
Based on 5.56% rent-to-price ratio. Higher ratios indicate stronger cash flow potential.
Based on 5.8% YoY price growth. Moderate growth (3-8%) scores highest.
Population data not available.
Based on price relative to estimated local incomes.
Scores are calculated using real Zillow home value and rent data, Census population data, and economic indicators. The weighted average produces the overall investment score. Markets with missing rent data use estimated values based on regional averages.
Investment Outlook
Strengths
- +Strong price appreciation (+5.8% YoY)
- +Complete rent data available
Challenges
- -Negative cash flow at typical financing (-$702/mo)
- -Negative leverage (cap rate 3.6% < mortgage rate 6.9%)
Economic Indicators
Who this market fits
- +Appreciation buyers: YoY growth is meaningfully above the long-run average
- +Patient holders willing to accept negative carry for equity gains
- +All-cash buyers: removing debt service flips the cap rate to actual yield
- −You need positive cash flow on day one at typical leverage
- −You can't tolerate negative leverage (cap rate below mortgage rate today)
Compare to Nearby Counties
Section 8 in Racine County: payment standards by ZIP, PHA waitlist status, and voucher counts are on VoucherMatch, the same HUD dataset with the tenant demand side attached.
The Bottom Line
Racine County in Wisconsin scores 63/100, ranking #0 of 0 US counties (top 50%). At 20% down and current rates, a median-priced rental loses about $702/month; the 5.56% gross rent-to-price ratio doesn't survive debt service. The thesis here is appreciation, value-add, house hacking, or all-cash.
Related markets
Markets like Racine with stronger cash flow
Cheaper alternatives to Racine
Head-to-head comparisons
Average rent by city in Racine County
- Average rent in Racine$1,306/mo
Typical asking rent across each city's ZIP codes (Zillow Observed Rent Index). Open a city for rent by ZIP and bedroom count.