Cass market analysis
Cass County sits at a 3.83% cap rate with a gross rent-to-price ratio of 0.059, which places it firmly in appreciation territory rather than cash-flow territory. The numbers are unambiguous on this: a $341,122 median purchase price against $1,675 in median monthly rent produces a leveraged cash flow of negative $699 per month at a 6.85% rate with 20% down, and a cash-on-cash return of -10.69%. Even on an unleveraged basis, the 3.83% cap rate trails what a buyer could earn in Treasuries, meaning the investment case here depends almost entirely on price appreciation continuing at or above the current 4.1% year-over-year pace, plus some incremental rent growth. The appreciation score of 83 out of 100 reflects that upside; the cash-flow score of 58 reflects the reality that this county does not pencil at today's rates without a meaningful down payment or a below-market acquisition.
This market is best suited for an appreciation-oriented buyer who can tolerate negative carry and has a multi-year hold horizon, or a well-capitalized investor who puts substantially more than 20% down to reduce the monthly mortgage drag. At 25% down the mortgage payment drops and cash flow improves, though it remains negative unless the buyer sources the asset below the $341,000 median. A value-add operator who can buy distressed, renovate, and reposition at higher rents has a plausible path, since the rent ceiling in the market is not obviously capped given the demographic profile of the Kansas City suburban corridor. A pure cash-flow buyer looking for day-one positive returns should look elsewhere in Missouri, as Cass County's affordability index of 57 and overall score of 62 at the 60th national percentile place it well outside cash-flow-first territory.
Cass County is a suburban county south of Kansas City, which explains why its median home price of $341,000 runs well above the Missouri average while rents, at $1,675, lag behind what prices alone would suggest. The Kansas City metro's employment base provides the rental demand story: workers commuting into the metro seek lower-cost residential options in the suburban ring, which underpins occupancy without requiring Cass County itself to generate those jobs. The stability score of 50, the weakest of the five scored dimensions, is worth watching, as it suggests the rental market here is more exposed to metro-level economic cycles than a county with a diversified, self-contained employment base would be.
The combined monthly tax and insurance burden of $401 is material but not alarming. At a Missouri state-average effective property tax rate of 0.97%, the rate is classified as normal, and it does not create an unusual drag relative to most other markets at this price point. That said, $401 per month in tax and insurance is a real line item when gross rent is $1,675 and the mortgage is already $1,788, so anyone underwriting this market should treat that $401 figure as hard cost, not a rounding error. The note that the 0.97% figure is a state-average estimate applies here: county and township rates in Missouri can diverge meaningfully from that average, and a buyer should pull the actual Cass County millage rate before finalizing any underwrite.
The comparative picture against neighboring counties clarifies where Cass fits in the Missouri landscape. Jasper County offers a gross rent-to-price ratio of 0.066, compared to Cass at 0.059, at a median price of $213,708, which means Jasper generates materially better cash-flow math at a lower entry point. Saint Louis County sits at 0.063 rent-to-price and $275,000 median with an overall score of 63, slightly ahead of Cass on both yield and diversification. Clay County is the most direct comparable: $307,837 median price, $1,495 rent, and a 0.058 rent-to-price ratio that is almost identical to Cass, with an overall score of 62. Clay and Cass are essentially interchangeable on the cash-flow math; an investor choosing between them should focus on specific submarket dynamics and acquisition discounts rather than county-level averages. New Madrid County at $96,933 median represents a completely different investment thesis, likely value-oriented with significant concentration and liquidity risk that the data does not quantify. An investor should choose Cass over its neighbors specifically when the thesis is Kansas City suburban appreciation, the hold period is five-plus years, and the buyer has access to equity or can acquire below the median. For yield-first investors, Jasper County at 0.066 rent-to-price and a $213,000 median is the more logical starting point in this state.
Scenario comparison
| Scenario | Purchase price | Monthly cash flow | Cap rate | Cash-on-cash |
|---|---|---|---|---|
75% of median value-add or distressed | $255,842 | -$252/mo | 5.1% | -5.1% |
Median typical MLS deal | $341,122 | -$699/mo | 3.8% | -10.7% |
125% of median newer / premium | $426,403 | -$1,146/mo | 3.1% | -14.0% |
Price History
Median Home Price
Median Rent
Historical data from Zillow ZHVI/ZORI
Quick Investment Calculator
Purchase
Monthly Cash Flow
* Based on county median values. 35% expenses include taxes, insurance, maintenance, vacancy, and property management. Actual results vary by property.
Score Breakdown
Based on 5.89% rent-to-price ratio. Higher ratios indicate stronger cash flow potential.
Based on 4.1% YoY price growth. Moderate growth (3-8%) scores highest.
Population data not available.
Based on price relative to estimated local incomes.
Scores are calculated using real Zillow home value and rent data, Census population data, and economic indicators. The weighted average produces the overall investment score. Markets with missing rent data use estimated values based on regional averages.
Investment Outlook
Strengths
- +Complete rent data available
Challenges
- -Negative cash flow at typical financing (-$699/mo)
- -Negative leverage (cap rate 3.8% < mortgage rate 6.9%)
Economic Indicators
Who this market fits
- +Patient holders willing to accept negative carry for equity gains
- +All-cash buyers: removing debt service flips the cap rate to actual yield
- −You need positive cash flow on day one at typical leverage
- −You can't tolerate negative leverage (cap rate below mortgage rate today)
Compare to Nearby Counties
The Bottom Line
Cass County in Missouri scores 62/100, ranking #316 of 1,000 US counties (top 40%). At 20% down and current rates, a median-priced rental loses about $699/month; the 5.89% gross rent-to-price ratio doesn't survive debt service. The thesis here is appreciation, value-add, house hacking, or all-cash.