Marion County

OregonPopulation: 345,815
44
/100
Avoid
#702 of 1,000 counties
#21 in Oregon (36 counties)
Analysis by RentalCalcs ResearchIndependent data + algorithm-driven scoring
Updated October 19, 2026Sources: Zillow ZHVI, Zillow ZORI, US Census ACS, Tax Foundation

Market Snapshot

$439,746
Median Home Price
92% above national median
$1,615/mo
Median Rent
11% above national median
4.41%
Rent-to-Price Ratio
Top 88% nationally
-$1,255
Est. Monthly Cash Flow
With 20% down at 6.9% rate

Marion market analysis

Marion County sits at a 0.044 gross rent-to-price ratio, which translates to a 2.87% cap rate on a $439,746 median-priced asset. At 6.85% financing, the math is immediately unfavorable: a 20% down payment leaves you with a $2,305 monthly mortgage, and after adding $565 in estimated expenses, the model spits out negative $1,255 per month in cash flow and a cash-on-cash return of negative 14.89%. That is not a rounding error or a "value-add" gap, that is structural negative leverage. Appreciation has been essentially flat, with home prices up just 0.17% year over year. The overall score of 44 out of 100, landing at the 10th percentile nationally and 21st out of 36 Oregon counties, tells you this market is not being overlooked by the model, it is genuinely difficult to underwrite at current rates and prices.

The investor this market does not suit right now is the cash-flow buyer. A score of 36 on cash flow confirms what the numbers already show. The appreciation score of 52, while modest, is the one relative bright spot, and the stability score of 50 suggests Marion is neither deteriorating nor accelerating. If there is a use case here, it is the long-horizon appreciation buyer who can absorb negative carry for several years, or a value-add operator who can acquire below median, force appreciation through rehab, and reach rents meaningfully above the $1,615 median to close the gap. Neither of those profiles should approach this market expecting the yield to bail them out. The affordability index of 37 also signals a tenant pool that is stretched, which limits your ability to push rents aggressively on renewals without losing residents.

The combined monthly tax and insurance burden on a median-priced asset here is $425, using a state-average effective property tax rate of 0.97% and an insurance rate of 0.19%, per Tax Foundation 2024 data. That rate is flagged as normal, meaning it is not a material headwind or tailwind relative to national averages, but it is still $425 a month that needs to be covered before you see a dollar of net income. That figure is already baked into the $565 estimated expenses in the model, but investors should note that actual county and township rates can differ from the state average, so run your specific parcel's tax history before finalizing any underwrite.

Relative to the five neighboring counties provided, Marion's rent-to-price ratio of 0.0441 is the second weakest in the group, ahead of only Crook County at 0.0419. Lane County offers a 0.0486 ratio at a nearly identical median price of $446,037, which is a meaningfully better starting point for cash-flow investors. Yamhill County's ratio of 0.0462 comes at a higher price of $502,077, so the absolute dollar entry is higher even if the ratio is better. Josephine County is the outlier worth examining: median price of $384,522, ratio of 0.0472, and an overall score of 42. The lower price point reduces the absolute mortgage burden even if the score is slightly lower, and that entry point makes the cash-flow math less painful. An investor who is specifically committed to the Willamette Valley for proximity or familiarity would be better served running a parallel analysis on Lane County before committing capital to Marion.

The one scenario where Marion makes sense over its neighbors is if you are buying at a material discount to median, have a specific neighborhood thesis in Salem or Keizer where rents are above the county average, or you are targeting a property type, such as smaller multifamily, where per-unit economics can diverge from single-family medians. At median price and median rent, the current rate environment makes this a county to watch rather than a county to buy in aggressively.

Last analyzed October 19, 2026. Based on the latest available Zillow and Census data for Marion County.

Scenario comparison

Same $1,615/mo rent assumption, 20% down, 6.85% rate. What changes is the acquisition price.
ScenarioPurchase priceMonthly cash flowCap rateCash-on-cash
75% of median
value-add or distressed
$329,810-$679/mo3.8%-10.7%
Median
typical MLS deal
$439,746-$1,255/mo2.9%-14.9%
125% of median
newer / premium
$549,683-$1,831/mo2.3%-17.4%

Price History

Median Home Price

Median Rent

Historical data from Zillow ZHVI/ZORI

Quick Investment Calculator

20%
5%50%100%

Purchase

Purchase Price$439,746
Down Payment (20%)$87,949
Loan Amount$351,797
Interest Rate6.85%

Monthly Cash Flow

Gross Rent+$1,615
Monthly P&I-$2,305
Est. Expenses (35%)-$565
Net Cash Flow-$1,255/mo
2.9%
Cap Rate (all cash)
-14.9%
Cash-on-Cash Return
4.41%
Rent-to-Price Ratio
Negative leverage: At 6.85% rates, borrowing costs exceed the 2.9% cap rate. All-cash buyers may see better returns.

* Based on county median values. 35% expenses include taxes, insurance, maintenance, vacancy, and property management. Actual results vary by property.

Score Breakdown

Overall Investment Score
44/100
44
Cash Flow(30%)
36/100

Based on 4.41% rent-to-price ratio. Higher ratios indicate stronger cash flow potential.

Appreciation(25%)
52/100

Based on 0.2% YoY price growth. Moderate growth (3-8%) scores highest.

Stability(25%)
50/100

Population data not available.

Affordability(20%)
37/100

Based on price relative to estimated local incomes.

Scores are calculated using real Zillow home value and rent data, Census population data, and economic indicators. The weighted average produces the overall investment score. Markets with missing rent data use estimated values based on regional averages.

Investment Outlook

Strengths

  • +Complete rent data available

Challenges

  • -Below-average rent-to-price ratio (4.41%)
  • -Negative cash flow at typical financing (-$1,255/mo)
  • -Negative leverage (cap rate 2.9% < mortgage rate 6.9%)
  • -High price-to-income ratio makes financing challenging

Economic Indicators

Population
345,815
Median Income
—
Data pending
Unemployment Rate
—
Data pending
Price-to-Income
—
Data pending

Who this market fits

Best for
  • +All-cash buyers: removing debt service flips the cap rate to actual yield
Skip if
  • −You need positive cash flow on day one at typical leverage
  • −You can't tolerate negative leverage (cap rate below mortgage rate today)
  • −You rely on FHA-style financing: prices are stretched relative to local incomes
  • −You want a market with broad institutional consensus on fundamentals

Compare to Nearby Counties

CountyVerdict
PolkOR
45$470,528$1,7034.34%HoldView
CurrentMarionOR
44$439,746$1,6154.41%Avoid
LaneOR
44$446,037$1,8064.86%AvoidView
YamhillOR
44$502,077$1,9354.62%AvoidView
JosephineOR
42$384,522$1,5114.72%AvoidView
CrookOR
42$465,326$1,6234.19%AvoidView

Section 8 in Marion County: payment standards by ZIP, PHA waitlist status, and voucher counts are on VoucherMatch, the same HUD dataset with the tenant demand side attached.

The Bottom Line

AvoidMarion may be challenging for traditional rentals. High prices or low rents make cash flow difficult.

Marion County in Oregon scores 44/100, ranking #702 of 1,000 US counties (top 90%). At 20% down and current rates, a median-priced rental loses about $1255/month; the 4.41% gross rent-to-price ratio doesn't survive debt service. The thesis here is appreciation, value-add, house hacking, or all-cash.

Monthly Cash Flow
$-1,255/mo
Cap Rate
2.9%
Cash-on-Cash
-14.9%

Related markets

Average rent by city in Marion County

Typical asking rent across each city's ZIP codes (Zillow Observed Rent Index). Open a city for rent by ZIP and bedroom count.

Frequently asked questions

Marion County has an average cap rate of 2.87%, which is relatively low and indicates limited cash-flow potential for buy-and-hold investors. This suggests the market is oriented more toward appreciation than monthly income generation.

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