Volusia market analysis
Volusia County sits at a gross rent-to-price ratio of 6.42%, which places it firmly in cash-flow-leaning territory relative to appreciation-driven coastal Florida markets, though not decisively so. The 4.17% cap rate tells most of the story: at a $324,665 median purchase price and $1,736 monthly rent, the property generates enough operating income to look reasonable on paper, but the financing reality is punishing. At a 6.85% interest rate with 20% down, the monthly mortgage comes to $1,702, estimated expenses add another $608, and the resulting cash flow lands at negative $574 per month. Cash-on-cash return of -9.22% confirms this is not a market where you lever up at current rates and collect checks. The year-over-year price movement of -0.34% signals a market that has stalled rather than corrected sharply, and the appreciation score of 48 out of 100 reflects that this is not a place where you're betting on price gains bailing out your underwrite.
The investor this market suits is patient, well-capitalized, and willing to either wait for rate relief or deploy enough cash to get the debt service into a workable range. An all-cash or heavily discounted acquisition changes the math materially: at a 4.17% cap on a $324,665 asset, a buyer paying cash sees a return north of 4%, which beats sitting in money markets only marginally but carries real estate's inflation hedge and depreciation benefits. Value-add operators have a legitimate angle here too. The county's affordability index of 60 and median price below $325,000 means there's room to acquire distressed product, improve it, and push rents without running into a ceiling. A pure leveraged cash-flow buyer, however, needs to stress-test exit timing carefully, because negative $574 per month compounded over a hold period is a real carry cost, not a rounding error.
Combined property tax and insurance runs $422 per month based on a state-average effective tax rate of 0.89% and an insurance rate of 0.67%, adding up to $5,065 annually on a median-priced asset. The tax rate is flagged as normal, so it's not an outsized drag on its own. That said, Florida's property insurance market has repriced significantly in coastal and near-coastal counties, and Volusia's location along the Atlantic coast means actual insurance quotes on specific addresses can vary substantially from the 0.67% state-average estimate used here. Anyone underwriting a deal in Daytona Beach or along the barrier islands should get a live insurance quote before closing the model, because the $2,175 annual figure in this analysis may prove optimistic for properties with specific wind or flood exposure.
No economic anchor data was provided for this county, so no specific employer commentary is warranted here. What the market data does reflect, though, is a population of 558,520 in a county anchored by Daytona Beach, which carries both the stability of an established metro and the risk concentration of a tourism-dependent local economy. Demographic and regulatory risks beyond what the data supports are not being speculated on here.
Compared to the neighboring counties included in this dataset, Volusia sits in the middle of the pack. Putnam County is the standout outlier with a 7.79% rent-to-price ratio and a median price of just $210,747, making it far more accessible to leveraged cash-flow strategies. Escambia County offers a 6.99% ratio at a $273,928 median, also more favorable than Volusia on pure cash-flow math. Clay County, on the other hand, is priced slightly higher at $331,840 with a 6.60% ratio and carries a higher median rent of $1,825, potentially interesting if its suburban Jacksonville demand profile is more stable than a tourism market. Leon County and Columbia County both score below Volusia overall (55 vs. 56) with lower rent-to-price ratios or lower rent levels. The case for choosing Volusia over its neighbors comes down to scale and liquidity: at 558,520 residents it dwarfs Putnam and Columbia in terms of rental demand depth, tenant pool, and resale market. An investor who needs to buy, manage, and eventually exit at scale, or who wants established property management infrastructure, will find Volusia more practical than a smaller neighboring county even if the pure yield arithmetic slightly favors alternatives. Putnam is the better pencil-out market on yield; Volusia is the better execution market for an investor building a portfolio.
Scenario comparison
| Scenario | Purchase price | Monthly cash flow | Cap rate | Cash-on-cash |
|---|---|---|---|---|
75% of median value-add or distressed | $243,499 | -$148/mo | 5.6% | -3.2% |
Median typical MLS deal | $324,665 | -$574/mo | 4.2% | -9.2% |
125% of median newer / premium | $405,832 | -$999/mo | 3.3% | -12.8% |
Price History
Median Home Price
Median Rent
Historical data from Zillow ZHVI/ZORI
Quick Investment Calculator
Purchase
Monthly Cash Flow
* Based on county median values. 35% expenses include taxes, insurance, maintenance, vacancy, and property management. Actual results vary by property.
Score Breakdown
Based on 6.42% rent-to-price ratio. Higher ratios indicate stronger cash flow potential.
Based on -0.3% YoY price growth. Moderate growth (3-8%) scores highest.
Population data not available.
Based on price relative to estimated local incomes.
Scores are calculated using real Zillow home value and rent data, Census population data, and economic indicators. The weighted average produces the overall investment score. Markets with missing rent data use estimated values based on regional averages.
Investment Outlook
Strengths
- +Complete rent data available
Challenges
- -Declining home values (-0.3% YoY)
- -Negative cash flow at typical financing (-$574/mo)
- -Negative leverage (cap rate 4.2% < mortgage rate 6.9%)
Economic Indicators
Who this market fits
- +All-cash buyers: removing debt service flips the cap rate to actual yield
- −You need positive cash flow on day one at typical leverage
- −You can't tolerate negative leverage (cap rate below mortgage rate today)
- −You expect appreciation to carry the deal, but prices have declined year over year
Compare to Nearby Counties
Section 8 in Volusia County: payment standards by ZIP, PHA waitlist status, and voucher counts are on VoucherMatch, the same HUD dataset with the tenant demand side attached.
The Bottom Line
Volusia County in Florida scores 56/100, ranking #479 of 1,000 US counties (top 61%). At 20% down and current rates, a median-priced rental loses about $574/month; the 6.42% gross rent-to-price ratio doesn't survive debt service. The thesis here is appreciation, value-add, house hacking, or all-cash.
Related markets
Markets like Volusia with stronger cash flow
Cheaper alternatives to Volusia
Head-to-head comparisons
Average rent by city in Volusia County
- Average rent in Daytona Beach$1,770/mo
- Average rent in Port Orange$1,737/mo
Typical asking rent across each city's ZIP codes (Zillow Observed Rent Index). Open a city for rent by ZIP and bedroom count.