Fulton County

GeorgiaPopulation: 1,061,944
47
/100
Hold
#652 of 1,000 counties
#123 in Georgia (159 counties)
Analysis by RentalCalcs ResearchIndependent data + algorithm-driven scoring
Updated October 19, 2026Sources: Zillow ZHVI, Zillow ZORI, US Census ACS, Tax Foundation

Market Snapshot

$414,221
Median Home Price
81% above national median
$1,926/mo
Median Rent
33% above national median
5.58%
Rent-to-Price Ratio
Top 61% nationally
-$920
Est. Monthly Cash Flow
With 20% down at 6.9% rate

Deep-dive analysis

Fulton market analysis

Fulton County's headline numbers tell a straightforward story: at a median home price of $414,221 and median rent of $1,925.84, the gross rent-to-price ratio sits at 5.58%, and the modeled cap rate comes in at 3.63%. Neither figure is compelling for a cash-flow buyer. Run the full underwrite at 6.85% on an 80% LTV loan and you get a monthly mortgage of $2,171, estimated operating expenses of $674, and a net cash flow of negative $920 per month, translating to a cash-on-cash return of -11.59%. That is not a rounding error or a marginal miss; it is a structural cash-flow deficit at current prices and rates. The appreciation score of 42 and a year-over-year home price decline of 1.52% mean you are not being compensated on that side of the ledger either, at least not right now. With an overall score of 47 out of 100 and a national percentile rank of 17, Fulton lands in the bottom fifth of the thousand counties in this dataset.

The cash-flow buyer has no business here at market prices unless they are underwriting a value-add scenario with enough forced appreciation to refinance into better coverage ratios. Even the cash-flow score of 54, which is the county's best individual metric, is being carried by rent levels relative to some peer markets, not by actual positive returns. The appreciation buyer might find Atlanta's long-run trajectory interesting, but a 1.52% price decline year-over-year and an affordability index of 41 suggest the near-term tailwind is not there. The stability score of 50 is middling. The one buyer profile that could make Fulton work is the value-add operator targeting mispriced or distressed assets in sub-markets where rents hold firm but acquisition prices sit meaningfully below the $414,000 county median, buying time until rate relief improves debt service coverage.

The combined monthly tax and insurance figure of $442 deserves attention in the context of already negative cash flow. Georgia's state-average effective property tax rate is 0.92%, flagged here as normal, and the insurance rate adds another 0.36%, for a combined annual carry of $5,302 on a median-priced asset. Neither rate is punitive on its own, but when your gross monthly rent is $1,926 and your mortgage alone is $2,171, that additional $442 per month simply deepens the hole. There is no offset here. Bear in mind that 0.92% is a state-average estimate; actual Fulton County millage rates may differ, so pull the county assessor's figures before closing any underwrite.

Fulton's specific risks center on concentration and affordability. With a population of 1,061,944, the county is the most densely populated and economically dominant in Georgia, which sounds like a positive until you recognize that concentration in a single metro core also means exposure to any demand shift that moves renters to lower-cost suburbs. An affordability index of 41 indicates that the typical household is already stretched relative to local home prices, which compresses owner-occupant demand and keeps people renting but also limits how much rent can grow before tenant turnover accelerates. There is no vacancy or regulatory data provided here to quantify those risks further, but any investor targeting Fulton should independently verify local short-term rental ordinances and eviction processing timelines, both of which in major urban Georgia counties have historically added friction.

Comparing Fulton to its neighbors clarifies where it sits in the regional landscape. Gwinnett County, at a median price of $403,679 and rent of $1,848.45, produces a rent-to-price ratio of 5.49%, nearly identical to Fulton's 5.58%, at a slightly lower price point and with an overall score of 48, one point better. Cobb County's ratio is 5.02% at a $420,571 median, marginally worse on cash flow but in a different submarket mix. Oconee County at $542,700 and a ratio of 4.03% is clearly an appreciation play with weaker cash-flow math. Greene County's $618,661 median with no rent data provided makes it uninvestable to model here. Dodge County at $138,404 is a different asset class entirely, likely rural with a very different demand profile and liquidity set. On pure cash-flow math, Fulton is slightly better positioned than Cobb or Oconee, but Gwinnett is close enough in ratio that an investor chasing the best relative return in the Atlanta metro should run parallel underwrites on both. Choose Fulton over Gwinnett only if you have specific submarket knowledge, an off-market pipeline, or a value-add thesis that justifies the higher median price; otherwise, Gwinnett's marginally lower entry point and identical rent dynamics make it the cleaner starting bet.

Last analyzed October 19, 2026. Based on the latest available Zillow and Census data for Fulton County.

Scenario comparison

Same $1,926/mo rent assumption, 20% down, 6.85% rate. What changes is the acquisition price.
ScenarioPurchase priceMonthly cash flowCap rateCash-on-cash
75% of median
value-add or distressed
$310,666-$377/mo4.8%-6.3%
Median
typical MLS deal
$414,221-$920/mo3.6%-11.6%
125% of median
newer / premium
$517,777-$1,462/mo2.9%-14.7%

Price History

Median Home Price

Median Rent

Historical data from Zillow ZHVI/ZORI

Quick Investment Calculator

20%
5%50%100%

Purchase

Purchase Price$414,221
Down Payment (20%)$82,844
Loan Amount$331,377
Interest Rate6.85%

Monthly Cash Flow

Gross Rent+$1,926
Monthly P&I-$2,171
Est. Expenses (35%)-$674
Net Cash Flow-$920/mo
3.6%
Cap Rate (all cash)
-11.6%
Cash-on-Cash Return
5.58%
Rent-to-Price Ratio
Negative leverage: At 6.85% rates, borrowing costs exceed the 3.6% cap rate. All-cash buyers may see better returns.

* Based on county median values. 35% expenses include taxes, insurance, maintenance, vacancy, and property management. Actual results vary by property.

Score Breakdown

Overall Investment Score
47/100
47
Cash Flow(30%)
54/100

Based on 5.58% rent-to-price ratio. Higher ratios indicate stronger cash flow potential.

Appreciation(25%)
42/100

Based on -1.5% YoY price growth. Moderate growth (3-8%) scores highest.

Stability(25%)
50/100

Population data not available.

Affordability(20%)
41/100

Based on price relative to estimated local incomes.

Scores are calculated using real Zillow home value and rent data, Census population data, and economic indicators. The weighted average produces the overall investment score. Markets with missing rent data use estimated values based on regional averages.

Investment Outlook

Strengths

  • +Complete rent data available

Challenges

  • -Declining home values (-1.5% YoY)
  • -Negative cash flow at typical financing (-$920/mo)
  • -Negative leverage (cap rate 3.6% < mortgage rate 6.9%)

Economic Indicators

Population
1,061,944
Median Income
—
Data pending
Unemployment Rate
—
Data pending
Price-to-Income
—
Data pending

Who this market fits

Best for
  • +All-cash buyers: removing debt service flips the cap rate to actual yield
Skip if
  • −You need positive cash flow on day one at typical leverage
  • −You can't tolerate negative leverage (cap rate below mortgage rate today)
  • −You expect appreciation to carry the deal, but prices have declined year over year

Compare to Nearby Counties

CountyVerdict
OconeeGA
48$542,700$1,8244.03%HoldView
GreeneGA
48$618,661Est. pending—HoldView
GwinnettGA
48$403,679$1,8485.49%HoldView
CobbGA
48$420,571$1,7585.02%HoldView
CurrentFultonGA
47$414,221$1,9265.58%Hold
DodgeGA
45$138,404Est. pending—HoldView

Section 8 in Fulton County: payment standards by ZIP, PHA waitlist status, and voucher counts are on VoucherMatch, the same HUD dataset with the tenant demand side attached.

The Bottom Line

HoldFulton is a neutral market. Consider house hacking or targeting below-market deals.

Fulton County in Georgia scores 47/100, ranking #652 of 1,000 US counties (top 83%). At 20% down and current rates, a median-priced rental loses about $920/month; the 5.58% gross rent-to-price ratio doesn't survive debt service. The thesis here is appreciation, value-add, house hacking, or all-cash.

Monthly Cash Flow
$-920/mo
Cap Rate
3.6%
Cash-on-Cash
-11.6%

Related markets

Average rent by city in Fulton County

Typical asking rent across each city's ZIP codes (Zillow Observed Rent Index). Open a city for rent by ZIP and bedroom count.

Frequently asked questions

The average cap rate in Fulton County is 3.63%, which is relatively low and indicates limited cash flow potential for typical rental investments in the market.

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