Clermont market analysis
Clermont County sits at a gross rent-to-price ratio of 5.48%, which places it firmly on the appreciation side of the cash-flow/appreciation spectrum. At a 3.56% cap rate and a median home price of $326,509 against median rent of $1,491, the numbers do not pencil for a cash-flow buyer at today's rates. Run a standard 20% down conventional loan at 6.85% and you're looking at a monthly mortgage of $1,712, estimated expenses of $522, and a negative cash flow of $742 per month, producing a cash-on-cash return of -11.86%. That is not a rounding error; it is a structural feature of pricing in this market. Home price appreciation of 2.17% year-over-year is positive but modest, and the overall score of 58 out of 100 (46th national percentile, 63rd of 88 Ohio counties) reflects a market that is neither deeply discounted nor particularly compelling on yield.
The investor profile this market suits is an appreciation buyer who believes suburban Cincinnati assets will continue to hold value and who has the balance sheet to carry negative cash flow while equity builds. The affordability index of 60 and a stability score of 50 suggest a market accessible to owner-occupants and renters alike, but not one offering a cushion for yield-focused operators. A value-add operator looking to force appreciation through renovation might find individual deals that work, but the 3.56% cap rate at market price means you need to buy well below median to create any margin. Cash-flow buyers should look elsewhere; anyone chasing meaningful yield at this price point is underwriting themselves into a money-losing position from day one under current rate conditions.
The tax and insurance carry in Clermont deserve direct attention. At Ohio's state-average effective property tax rate of 1.56%, the combined annual tax and insurance burden runs $5,845, or $487 per month. That $487 is already baked into the $522 estimated expenses figure, but it is worth isolating: property taxes alone account for $424 of that monthly cost. Ohio's effective rate of 1.56% is high enough that it deserves its own line on your underwrite, and the note from the Tax Foundation data is worth heeding, that this is a state-average estimate and your actual Clermont County or township rate may differ, potentially higher in some jurisdictions. If you are modeling a deal and using a placeholder tax rate, verify the parcel-level figure before you close. At these cap rates, a 20-30 basis point tax surprise closes the door entirely on any path to breakeven.
Comparing Clermont to its neighbors clarifies where it sits. Franklin County (Columbus) carries a median price of $288,459 with a rent-to-price ratio of 6.15% and an overall score of 59, marginally better on yield and lower on entry price. Licking County, at a nearly identical median price of $327,794, produces a rent-to-price ratio of 5.97% and scores a 60 overall, making it the tighter comp and the modestly better choice for investors who want suburban Ohio exposure at similar price points with better yield math. Muskingum County comes in at $202,550 median with a 6.37% rent-to-price ratio and a 63 overall score, representing the clearest trade-down option for yield-focused buyers willing to accept a smaller, less liquid market. Vinton County at $172,686 median and a 61 score offers the lowest entry price in the peer set, though without rent data provided it is difficult to assess the yield picture. Clermont's case over its neighbors rests primarily on its proximity to Cincinnati and the demographic profile of a 208,851-person suburban county, which supports tenant demand and likely resale liquidity. If your thesis is long-term hold with an exit to an owner-occupant buyer, Clermont's suburban positioning makes more sense than Muskingum or Vinton. If your thesis is yield now, Franklin or Licking are more defensible on the numbers, and Muskingum more so.
The primary risk in Clermont is the mismatch between acquisition cost and rent levels at current interest rates. There is no provided data suggesting significant regulatory exposure or single-employer concentration, but the negative cash-on-cash at -11.86% means an investor is entirely dependent on appreciation and principal paydown to generate a return, with zero margin for extended vacancy, capex surprises, or rate refinancing risk if rates remain elevated. Any investor underwriting this market needs to stress-test their holding period against a scenario where home prices are flat for three to five years, because at a 3.56% cap rate, the income alone does not justify the capital at risk.
Scenario comparison
| Scenario | Purchase price | Monthly cash flow | Cap rate | Cash-on-cash |
|---|---|---|---|---|
75% of median value-add or distressed | $244,882 | -$314/mo | 4.8% | -6.7% |
Median typical MLS deal | $326,509 | -$742/mo | 3.6% | -11.9% |
125% of median newer / premium | $408,137 | -$1,170/mo | 2.9% | -15.0% |
Price History
Median Home Price
Median Rent
Historical data from Zillow ZHVI/ZORI
Quick Investment Calculator
Purchase
Monthly Cash Flow
* Based on county median values. 35% expenses include taxes, insurance, maintenance, vacancy, and property management. Actual results vary by property.
Score Breakdown
Based on 5.48% rent-to-price ratio. Higher ratios indicate stronger cash flow potential.
Based on 2.2% YoY price growth. Moderate growth (3-8%) scores highest.
Population data not available.
Based on price relative to estimated local incomes.
Scores are calculated using real Zillow home value and rent data, Census population data, and economic indicators. The weighted average produces the overall investment score. Markets with missing rent data use estimated values based on regional averages.
Investment Outlook
Strengths
- +Complete rent data available
Challenges
- -Negative cash flow at typical financing (-$742/mo)
- -Negative leverage (cap rate 3.6% < mortgage rate 6.9%)
Economic Indicators
Who this market fits
- +All-cash buyers: removing debt service flips the cap rate to actual yield
- −You need positive cash flow on day one at typical leverage
- −You can't tolerate negative leverage (cap rate below mortgage rate today)
Compare to Nearby Counties
Section 8 in Clermont County: payment standards by ZIP, PHA waitlist status, and voucher counts are on VoucherMatch, the same HUD dataset with the tenant demand side attached.
The Bottom Line
Clermont County in Ohio scores 58/100, ranking #426 of 1,000 US counties (top 54%). At 20% down and current rates, a median-priced rental loses about $742/month; the 5.48% gross rent-to-price ratio doesn't survive debt service. The thesis here is appreciation, value-add, house hacking, or all-cash.