Richland County

OhioPopulation: 125,008
68
/100
Hold
#183 of 1,000 counties
#40 in Ohio (88 counties)
Analysis by RentalCalcs ResearchIndependent data + algorithm-driven scoring
Updated October 19, 2026Sources: Zillow ZHVI, Zillow ZORI, US Census ACS, Tax Foundation

Market Snapshot

$198,720
Median Home Price
13% below national median
$894/mo
Median Rent
38% below national median
5.40%
Rent-to-Price Ratio
Top 65% nationally
-$461
Est. Monthly Cash Flow
With 20% down at 6.9% rate

Richland market analysis

Richland County sits at a median home price of $198,720 and a median rent of $893.64, producing a gross rent-to-price ratio of 5.40%. That ratio sounds workable until you run the full stack: at 6.85% financing with 20% down, the monthly mortgage alone is $1,042, and adding estimated expenses of $313 puts total monthly carry at $1,355 against $893 in rent. The model spits out negative $461 per month in cash flow and a cash-on-cash return of -12.1%. The cap rate of 3.51% confirms what the cash-on-cash tells you: at current purchase prices and financing costs, this is not a cash-flow market. The appreciation score of 89 out of 100 and 5.98% year-over-year price growth are the numbers doing the real work here. This county sits firmly on the appreciation end of the spectrum, with cash flow as a drag you need to fund from reserves or other income while you wait for equity to build.

The buyer this market suits is not someone underwriting to monthly income. It suits an appreciation buyer who can comfortably carry a negative-$461 monthly position, has patient capital, and is buying into a market priced at $198,720 with a 5.98% annual price gain. At that rate, a $198,720 asset adds roughly $11,900 in value per year, which partially offsets the $5,532 annual cash-flow shortfall, but you are still net negative in year one on a total-return basis unless you apply leverage math differently. A value-add operator might find opportunity if there is a gap between what distressed assets trade at and the median, but the underlying rent ceiling at $893 is the limiting factor: you cannot manufacture cash flow by renovating if the local rent market does not support materially higher rents. The affordability index of 87 and the overall affordability score of 87 out of 100 suggest prices remain accessible for entry, which is the genuine advantage here for a longer-hold appreciation play.

The $296 monthly tax-and-insurance figure (combining $3,100 in estimated annual property taxes and $457 in annual insurance) is already baked into the $313 estimated expenses, but the underlying tax rate deserves its own line on your underwrite. At a 1.56% state-average effective rate, Ohio's property tax burden is high enough to move the needle meaningfully on a $198,720 asset, adding $258 per month in tax alone before insurance. That rate is a state-average estimate from Tax Foundation 2024 data, and actual Richland County or township rates may differ, so pull the county auditor's current millage before you close. On a deal where you are already running negative cash flow, a rate that comes in higher than 1.56% widens the hole; a rate below it gives you modest relief. Do not underwrite this market assuming you will beat the state average without verifying.

The stability score of 50 out of 100 is the number that warrants the most scrutiny before committing. Richland County has a population of 125,008, which means your tenant pool is not thin, but stability at the midpoint of the scale suggests the demand base is not compounding. A single-asset landlord in a market with a 50 stability score is more exposed to vacancy duration and rent softness than the appreciation score alone implies. The cash-flow score of 51 out of 100 reinforces that this market is borderline, not broken, on income, but the current financing environment is what pushes it into negative territory. If rates retreat meaningfully, the math improves quickly given the low entry price.

Compared to its neighbors, Richland is the lowest-priced option in the peer set at $198,720, but it also posts the lowest rent at $893 and the lowest gross yield at 5.40%. Hancock County offers a 6.85% gross yield at a median price of $229,447, which is $30,000 more expensive but generates $416 more in monthly rent. Lorain County at 6.34% and Medina County at 6.46% both clear Richland's yield by a meaningful margin, though Medina at $333,151 requires substantially more capital. Miami County at 6.34% yield sits in the middle on both price and rent. Ross County, at $195,972, comes in even cheaper than Richland and scores 69 overall versus Richland's 68, making it worth underwriting in parallel if your priority is minimum capital deployment. The case for choosing Richland over its neighbors comes down to the appreciation score of 89, which leads the group as presented, combined with the lowest absolute entry price outside of Ross County. If you are specifically hunting for price-appreciation upside in central Ohio with minimal dollars at risk, Richland's combination of low basis and high appreciation score is the argument. If you need the deal to pencil on income, Hancock is where you go instead.

Last analyzed October 19, 2026. Based on the latest available Zillow and Census data for Richland County.

Scenario comparison

Same $894/mo rent assumption, 20% down, 6.85% rate. What changes is the acquisition price.
ScenarioPurchase priceMonthly cash flowCap rateCash-on-cash
75% of median
value-add or distressed
$149,040-$201/mo4.7%-7.0%
Median
typical MLS deal
$198,720-$461/mo3.5%-12.1%
125% of median
newer / premium
$248,400-$721/mo2.8%-15.1%

Price History

Median Home Price

Median Rent

Historical data from Zillow ZHVI/ZORI

Quick Investment Calculator

20%
5%50%100%

Purchase

Purchase Price$198,720
Down Payment (20%)$39,744
Loan Amount$158,976
Interest Rate6.85%

Monthly Cash Flow

Gross Rent+$894
Monthly P&I-$1,042
Est. Expenses (35%)-$313
Net Cash Flow-$461/mo
3.5%
Cap Rate (all cash)
-12.1%
Cash-on-Cash Return
5.40%
Rent-to-Price Ratio
Negative leverage: At 6.85% rates, borrowing costs exceed the 3.5% cap rate. All-cash buyers may see better returns.

* Based on county median values. 35% expenses include taxes, insurance, maintenance, vacancy, and property management. Actual results vary by property.

Score Breakdown

Overall Investment Score
68/100
68
Cash Flow(30%)
51/100

Based on 5.40% rent-to-price ratio. Higher ratios indicate stronger cash flow potential.

Appreciation(25%)
89/100

Based on 6.0% YoY price growth. Moderate growth (3-8%) scores highest.

Stability(25%)
50/100

Population data not available.

Affordability(20%)
87/100

Based on price relative to estimated local incomes.

Scores are calculated using real Zillow home value and rent data, Census population data, and economic indicators. The weighted average produces the overall investment score. Markets with missing rent data use estimated values based on regional averages.

Investment Outlook

Strengths

  • +Strong price appreciation (+6.0% YoY)
  • +Affordable relative to local incomes
  • +Complete rent data available

Challenges

  • -Below-average rent-to-price ratio (5.40%)
  • -Negative cash flow at typical financing (-$461/mo)
  • -Negative leverage (cap rate 3.5% < mortgage rate 6.9%)

Economic Indicators

Population
125,008
Median Income
—
Data pending
Unemployment Rate
—
Data pending
Price-to-Income
—
Data pending

Who this market fits

Best for
  • +Appreciation buyers: YoY growth is meaningfully above the long-run average
  • +Patient holders willing to accept negative carry for equity gains
  • +All-cash buyers: removing debt service flips the cap rate to actual yield
Skip if
  • −You need positive cash flow on day one at typical leverage
  • −You can't tolerate negative leverage (cap rate below mortgage rate today)

Compare to Nearby Counties

CountyVerdict
RossOH
69$195,972Est. pending—BuyView
CurrentRichlandOH
68$198,720$8945.40%Buy
MiamiOH
68$260,436$1,3776.34%BuyView
HancockOH
68$229,447$1,3106.85%BuyView
LorainOH
68$249,898$1,3206.34%BuyView
MedinaOH
68$333,151$1,7926.46%BuyView

Section 8 in Richland County: payment standards by ZIP, PHA waitlist status, and voucher counts are on VoucherMatch, the same HUD dataset with the tenant demand side attached.

The Bottom Line

HoldRichland scores well overall, but a typical leveraged buy-and-hold loses $461/mo at current rates. Consider house hacking, value-add, or all-cash; otherwise a worse score with positive cash flow may be the better deal.

Richland County in Ohio scores 68/100, ranking #183 of 1,000 US counties (top 23%). At 20% down and current rates, a median-priced rental loses about $461/month; the 5.40% gross rent-to-price ratio doesn't survive debt service. The thesis here is appreciation, value-add, house hacking, or all-cash.

Monthly Cash Flow
$-461/mo
Cap Rate
3.5%
Cash-on-Cash
-12.1%

Related markets

Frequently asked questions

Richland County has an average cap rate of 3.51%, which is below the national average and indicates that cash flow will be limited for most investors in this market.

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