Wasatch market analysis
Wasatch County sits at the extreme end of the appreciation-over-cash-flow spectrum. At a median home price of $945,968 against a median rent of $2,789, the gross rent-to-price ratio is 0.35%, and the cap rate the model spits out is 2.3%. Those numbers do not leave room for interpretation: this is not a cash-flow market. The model estimates monthly cash flow at negative $3,146 on a 20% down payment at 6.85%, translating to a cash-on-cash return of -17.35%. The overall score lands at 37 out of 100, ranking 764th out of 1,000 counties nationally, placing Wasatch in the 2nd percentile. The appreciation score of 69 is the one bright spot, supported by 1.93% year-over-year home price growth, but even that number does not come close to compensating for the carry deficit on a leveraged hold.
The only investor this market realistically suits is someone who can fund a substantial portion of the purchase in cash, reducing or eliminating the mortgage drag, or someone with a long time horizon who is explicitly buying the land value and proximity to the Heber Valley recreation corridor rather than the rental income. A value-add operator faces the same math problem: even if you manufacture forced appreciation through renovation, you are starting at a price point where rents cannot catch up to acquisition and financing costs at any realistic improvement premium. The affordability score of 3 out of 100 confirms the tenant pool is thin. Households who can afford $2,789 per month in rent at this price point are the same households who are often in a position to buy, which compresses occupancy and pricing power for landlords simultaneously.
The $646 per month combined tax and insurance figure is worth noting in the context of an already severely negative cash flow position. Utah's state-average effective property tax rate of 0.63% is flagged as low, which is genuinely a tailwind relative to markets like Illinois or New Jersey, and it moderates what could otherwise be an even more punishing carry. Bear in mind that this is a state-average estimate per Tax Foundation 2024 data, and actual Wasatch County or township-level rates may differ, so verify the specific assessor rate before closing. The annual property tax estimate of $5,960 and annual insurance of $1,797 roll into the $976 monthly expense figure, and those inputs are modeled conservatively enough that a buyer should not expect better real-world numbers without confirming local rates directly.
The concentration risk here is the market's own defining feature. Wasatch County has a population of 35,009. That is a small, amenity-driven market heavily tied to second-home demand, seasonal recreation, and the wealth spillover from the Wasatch Front. Any softening in discretionary spending, remote-work migration reversals, or elevated interest rates that suppress vacation property demand could pull the floor out from under price appreciation, which is the entire thesis for buying here. Regulatory risk around short-term rentals is also a real variable worth investigating before committing capital, given that many mountain-adjacent Utah counties have moved to restrict Airbnb-style use that might otherwise partially offset the negative long-term rental yield.
The neighbor comparison makes the tradeoffs concrete. Summit County, which borders Wasatch to the north and includes Park City, is priced even higher at $1,277,356 with a near-identical rent-to-price ratio of 0.33% and an overall score of 38, so going upmarket does not solve the problem. Washington County to the southwest at $522,143 median price carries a rent-to-price ratio of 0.43% and scores 41 overall, a meaningfully better cash-flow position. Cache County comes in at $454,811 median and a 0.39% rent-to-price ratio with the highest overall score in the comparison set at 48. Salt Lake County at $558,754 and a 0.35% ratio scores 45. If your priority is anything other than pure appreciation speculation in a mountain recreation market, Washington County and Cache County both offer lower entry costs, better yield ratios, and higher overall investment scores. Wasatch makes sense over its neighbors only if you are deliberately targeting the Heber Valley appreciation thesis, can absorb years of negative carry, and are not dependent on the rental income to fund the hold.
Scenario comparison
| Scenario | Purchase price | Monthly cash flow | Cap rate | Cash-on-cash |
|---|---|---|---|---|
75% of median value-add or distressed | $709,476 | -$1,906/mo | 3.1% | -14.0% |
Median typical MLS deal | $945,968 | -$3,146/mo | 2.3% | -17.4% |
125% of median newer / premium | $1,182,460 | -$4,385/mo | 1.8% | -19.4% |
Price History
Median Home Price
Median Rent
Historical data from Zillow ZHVI/ZORI
Quick Investment Calculator
Purchase
Monthly Cash Flow
* Based on county median values. 35% expenses include taxes, insurance, maintenance, vacancy, and property management. Actual results vary by property.
Score Breakdown
Based on 3.54% rent-to-price ratio. Higher ratios indicate stronger cash flow potential.
Based on 1.9% YoY price growth. Moderate growth (3-8%) scores highest.
Population data not available.
Based on price relative to estimated local incomes.
Scores are calculated using real Zillow home value and rent data, Census population data, and economic indicators. The weighted average produces the overall investment score. Markets with missing rent data use estimated values based on regional averages.
Investment Outlook
Strengths
- +Complete rent data available
Challenges
- -Below-average rent-to-price ratio (3.54%)
- -Negative cash flow at typical financing (-$3,146/mo)
- -Negative leverage (cap rate 2.3% < mortgage rate 6.9%)
- -High price-to-income ratio makes financing challenging
Economic Indicators
Who this market fits
- +All-cash buyers: removing debt service flips the cap rate to actual yield
- −You need positive cash flow on day one at typical leverage
- −You can't tolerate negative leverage (cap rate below mortgage rate today)
- −You rely on FHA-style financing: prices are stretched relative to local incomes
- −You want a market with broad institutional consensus on fundamentals
Compare to Nearby Counties
The Bottom Line
Wasatch County in Utah scores 37/100, ranking #764 of 1,000 US counties (top 98%). At 20% down and current rates, a median-priced rental loses about $3146/month; the 3.54% gross rent-to-price ratio doesn't survive debt service. The thesis here is appreciation, value-add, house hacking, or all-cash.