Cabell market analysis
Cabell County sits at a gross rent-to-price ratio of 7.6%, which puts it firmly in cash-flow territory on paper, but the investment estimate complicates that story. At a $170,976 purchase price with 20% down and a 6.85% rate, the modeled monthly mortgage comes to $896. Add $380 in estimated expenses and you're looking at negative $190 per month in cash flow, with a cash-on-cash return of -5.8%. The cap rate of 4.96% is workable for a leveraged hold if rates drop or if you're buying with more cash, but at current financing costs the deal doesn't pencil on a standard 20% down structure. The 2.55% year-over-year home price appreciation is modest, which means you're not getting bailed out by rapid equity gains either. Cabell scores 76 on cash flow, 75 on appreciation, and 93 on affordability, which reflects its position as a market where the math gets close but financing costs are the ceiling, not the asset price.
Given that profile, Cabell suits three types of investors in descending order of fit. A cash buyer or near-cash buyer benefits most: at a 4.96% cap rate with no debt service, you're generating yield on a $170,976 asset in a market where the entry bar is genuinely low. A value-add operator looking to force equity also has a real angle here, since the affordability index of 93 suggests room to acquire below replacement cost and refinance or sell into a tenant base that can support the $1,086 median rent. A pure appreciation buyer has less reason to concentrate here: 2.55% annual price growth is below most coastal benchmarks, and the stability score of 50 is a signal that the demand floor isn't as solid as higher-scored markets. The national ranking of 88th percentile (88 out of 1,000) is legitimately competitive for a market of this price tier, but that ranking reflects affordability more than growth trajectory.
The economic context matters here. Cabell County is home to Huntington, the largest city in West Virginia outside the Kanawha Valley, and the economic anchors include Marshall University and Cabell Huntington Hospital, both of which generate consistent employment and a recurring renter class of students, medical staff, and service workers. Institutions of this type tend to produce lower vacancy sensitivity during downturns since enrollment and healthcare demand are less cyclical than manufacturing or extraction. That said, West Virginia's broader demographic headwinds are real: the state has been losing population for decades, and while Huntington's institutional base provides a buffer, it doesn't fully offset those pressures, which is likely why the stability score lands at 50.
On carry costs, the tax and insurance picture is a genuine tailwind. The state-average effective property tax rate of 0.59% is low, and combined with an estimated 0.26% insurance rate, the monthly tax-and-insurance burden comes to $121 on a $170,976 property. That's $1,452 annually, which is materially below what the same asset would carry in a high-tax state. Keep in mind this is a state-average estimate per Tax Foundation 2024 data, and your actual Cabell County or township rate may differ, so verify the specific millage before you close. Still, as a directional input, a low property tax rate is one of the cleaner line items in Cabell's favor, and it meaningfully reduces the break-even rent required to cover expenses.
The primary risk to flag is demographic concentration. A market of 93,965 people anchored substantially on a regional hospital and a mid-sized university is not a diversified economy. If Marshall's enrollment contracts or Cabell Huntington Hospital faces consolidation pressure, rental demand softens faster than it would in a more distributed job base. The stability score of 50 reflects exactly this vulnerability. Investors should underwrite conservatively on vacancy and avoid overpaying for properties that depend on maximum occupancy to service debt at current rates.
Compared to its neighbors, Cabell has a clear niche. Kanawha County is the most interesting comparison: median home price of $149,776 against a rent-to-price ratio of 8.66%, which is meaningfully better than Cabell's 7.63% and comes with a lower acquisition cost. If cash flow is the primary objective, Kanawha deserves a hard look first. Ohio County carries a similar overall score of 74 but a weaker rent-to-price of 7.55% and lower rents at $971. Taylor, Nicholas, and Summers counties lack rent data in this comparison set, making them harder to underwrite. Cabell makes the most sense over its neighbors when you want a larger population base with institutional anchors and are willing to accept a slightly thinner gross yield relative to Kanawha in exchange for the Huntington market's depth and liquidity at exit.
Scenario comparison
| Scenario | Purchase price | Monthly cash flow | Cap rate | Cash-on-cash |
|---|---|---|---|---|
75% of median value-add or distressed | $128,232 | +$34/mo | 6.6% | +1.4% |
Median typical MLS deal | $170,976 | -$190/mo | 5.0% | -5.8% |
125% of median newer / premium | $213,720 | -$414/mo | 4.0% | -10.1% |
Price History
Median Home Price
Median Rent
Historical data from Zillow ZHVI/ZORI
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Purchase
Monthly Cash Flow
* Based on county median values. 35% expenses include taxes, insurance, maintenance, vacancy, and property management. Actual results vary by property.
Score Breakdown
Based on 7.63% rent-to-price ratio. Higher ratios indicate stronger cash flow potential.
Based on 2.5% YoY price growth. Moderate growth (3-8%) scores highest.
Population data not available.
Based on price relative to estimated local incomes.
Scores are calculated using real Zillow home value and rent data, Census population data, and economic indicators. The weighted average produces the overall investment score. Markets with missing rent data use estimated values based on regional averages.
Investment Outlook
Strengths
- +Above-average rent-to-price ratio (7.63%)
- +Affordable relative to local incomes
- +Complete rent data available
Challenges
- -Negative leverage (cap rate 5.0% < mortgage rate 6.9%)
Economic Indicators
Who this market fits
- +All-cash buyers: removing debt service flips the cap rate to actual yield
- +Value-add operators who can buy below median and force rent up
- +Institutional or out-of-state investors who target appreciation markets
- −You need positive cash flow on day one at typical leverage
- −You can't tolerate negative leverage (cap rate below mortgage rate today)
Compare to Nearby Counties
Section 8 in Cabell County: payment standards by ZIP, PHA waitlist status, and voucher counts are on VoucherMatch, the same HUD dataset with the tenant demand side attached.
The Bottom Line
Cabell County in West Virginia scores 73/100, ranking #88 of 1,000 US counties (top 11%). At 20% down and current rates, a median-priced rental loses about $190/month; the 7.63% gross rent-to-price ratio doesn't survive debt service. The thesis here is appreciation, value-add, house hacking, or all-cash.
Related markets
Markets like Cabell with stronger cash flow
Cheaper alternatives to Cabell
Head-to-head comparisons
Average rent by city in Cabell County
- Average rent in Huntington$1,059/mo
Typical asking rent across each city's ZIP codes (Zillow Observed Rent Index). Open a city for rent by ZIP and bedroom count.