Pendleton County
Market Snapshot
Pendleton market analysis
Pendleton County scores an 85 on appreciation and ranks in the 89th percentile nationally out of 1,000 counties, yet its cash-flow score is zero and the cap rate and cash-on-cash return fields are both zero. That tells you what kind of market this is before you read another word. Median home price sits at $229,503, up 12.2% year over year, which is a meaningful run in a state where neighboring counties are priced in the $150,000s. The affordability index of 81 suggests homes are still accessible relative to local incomes, but the pricing gap between Pendleton and its neighbors, combined with absent cash-flow data, signals that rent levels are not keeping pace with appreciation. This is an appreciation-first market, not a yield market.
If you are a cash-flow buyer, Pendleton is the wrong county. The zero cash-flow and zero cap rate scores are not a data gap you should rationalize away; they reflect a market where the math does not pencil on income from day one. The 12.2% price appreciation over the trailing year will get your attention if you are underwriting for equity growth, and the national rank of 88 out of 1,000 confirms this is a genuine outlier on the appreciation side. That profile suits an investor willing to carry a property at breakeven or slight negative, betting on continued price appreciation in a county that has demonstrably outpaced its West Virginia peers. Value-add operators should think carefully here too: the small population of 6,156 limits the tenant pool, which constrains how quickly you can absorb a repositioned asset even if the renovation budget works.
No economic anchor data was provided for Pendleton County, so this analysis cannot speak to specific employers or job drivers. The stability score of 50 is worth taking seriously in that context. A county of 6,156 people with no dominant employer data disclosed is, by definition, a concentration risk. If the local economy ties to a single sector or a handful of employers, any disruption flows directly into rental demand. Investors underwriting here should do independent research on the local employment base before committing capital, because the data provided does not give you a picture of what sustains rental demand over a five- to ten-year hold.
On carry costs, Pendleton is a genuine tailwind story. West Virginia's state-average effective property tax rate is 0.59%, flagged as low, and the insurance rate comes in at 0.26%. Combined, that works out to $163 per month in tax and insurance on a $229,503 purchase, or $1,951 annually. To put that in context, at a 20% down payment of $45,901 and a 6.85% interest rate, your principal and interest alone will run roughly $1,184 per month. Adding $163 in tax and insurance brings your monthly carry to around $1,347 before maintenance, vacancy, and management. The low property tax rate, bearing in mind this is a state-average estimate and your actual county or township levy may differ, meaningfully reduces the monthly nut compared to what you would face in a high-tax state with comparable home prices. That is a real underwriting advantage, even if it does not flip the cash-flow score positive on its own.
The primary risks here are scale and liquidity. A population of 6,156 is small enough that vacancy can move from theoretical to structural quickly if the local economy contracts or if demographic outmigration accelerates, a pattern West Virginia has experienced at the state level. The stability score of 50 reflects that exposure. Pendleton is also not the kind of market where you can expect a quick exit at full value if your thesis changes; buyer pools for rural West Virginia assets are thin, and days-on-market can extend significantly outside of seller's market conditions. The 12.2% appreciation figure is real, but it should not be extrapolated as a steady-state annual return.
Compared to its neighbors, Pendleton is the highest-priced county in this peer group at $229,503, sitting well above Taylor ($185,741), Cabell ($166,212), Nicholas ($158,409), Ohio ($154,458), and Kanawha ($149,776). Among the three neighbors with rent data, Kanawha County shows the best rent-to-price ratio at 0.0866, followed by Ohio County at 0.0755 and Cabell at 0.0691. If your goal is current yield, Kanawha County at a $149,776 median price and a rent-to-price ratio of 8.66% is a materially better starting point than Pendleton. All five neighbors share an overall score of 72 to 74, nearly identical to Pendleton's 73, so the overall ranking does not distinguish them. The case for choosing Pendleton over a neighbor is narrow and specific: you want exposure to the county with the highest demonstrated price appreciation in the group, you are comfortable holding at minimal yield, and you have done the local economic diligence that the data here does not provide.
Price History
Median Home Price
Median Rent
Historical data from Zillow ZHVI/ZORI
Score Breakdown
Rent data not available for cash flow calculation.
Based on 12.2% YoY price growth. Moderate growth (3-8%) scores highest.
Population data not available.
Based on price relative to estimated local incomes.
Scores are calculated using real Zillow home value and rent data, Census population data, and economic indicators. The weighted average produces the overall investment score. Markets with missing rent data use estimated values based on regional averages.
Investment Outlook
Strengths
- +Strong price appreciation (+12.2% YoY)
- +Affordable relative to local incomes
Challenges
- -Negative leverage (cap rate 0.0% < mortgage rate 6.9%)
- -Limited rent data (estimates used)
Economic Indicators
Who this market fits
- +Appreciation buyers: YoY growth is meaningfully above the long-run average
- −You can't tolerate negative leverage (cap rate below mortgage rate today)
Compare to Nearby Counties
The Bottom Line
Pendleton County in West Virginia scores 73/100, ranking #88 of 1,000 US counties (top 11%). At 20% down and current rates, a median-priced rental roughly breaks even on cash flow. The deal works on appreciation or with better terms, not on month-one cash flow.
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Frequently asked questions
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