Menard market analysis
Menard County scores a 94 on appreciation and a 0 on cash flow, which tells you almost everything you need to know before reading another word. The median home price sits at $208,659, up 7.6% year-over-year, in a county of just 12,284 people. The data does not include a median rent figure or a gross rent multiplier for Menard itself, so no reliable cap rate or cash-on-cash return can be calculated from what's provided, and the investmentEstimate fields confirm those figures are absent. What the data does show is an affordability index of 85 and a purchase price that is still accessible in absolute terms, which has historically supported price appreciation in smaller counties adjacent to larger economic centers. This is not a yield play. It is a price-growth play, full stop.
The investor this market suits is someone buying for long-term equity accumulation rather than monthly income, and the 94 appreciation score alongside a 7.6% trailing price gain make that case directly. A cash-flow buyer has no usable rent-to-price ratio to anchor an underwrite here, and with a 0 cash-flow score, the data is not hiding a sleeper deal, it is signaling an outright mismatch. A value-add operator looking to force equity through renovation and then refinance into a better-yielding asset elsewhere could find the $208,659 median price a workable entry point, particularly given the 85 affordability score, but they would need to verify local rent ceilings independently before committing. Appreciation buyers with a 5-to-10-year hold horizon and tolerance for slightly negative or breakeven monthly carry are the natural fit.
The data does not include economic anchors or an economy note for Menard County, so no employer-level demand drivers can be cited here. What the population figure of 12,284 does tell you is that this is a small, likely low-turnover rental market. Tenant pools in markets this size are thin, and a single vacancy can meaningfully disrupt annual returns. That is not a disqualifier for an appreciation strategy, but it argues strongly for owning the right asset type, likely a single-family home that competes with owner-occupant buyers on resale, rather than a multi-unit property dependent on a rental pool that may not be deep enough to absorb it quickly.
The carry cost picture here deserves serious attention. Illinois carries a state-average effective property tax rate of 2.27%, which the Tax Foundation flags as very high, and the county-level estimate works out to $4,737 in annual property tax on the median-priced asset. Add $563 in estimated annual insurance and the combined monthly tax-and-insurance figure is $442. That number alone, before mortgage principal and interest, maintenance, or management, is material in a market where the rental income side of the equation is unquantified. At a 6.85% interest rate on an 80% LTV loan, the mortgage payment on $166,927 financed adds further to the carry burden. If local rents do not clear enough to offset these fixed costs, an appreciation buyer needs to be prepared to feed the property out of pocket each month. The 2.27% rate is a state-average estimate and actual Menard County or township rates may differ, but the direction of risk is clearly upward relative to most U.S. markets, and it deserves its own line on any honest underwrite.
The stability score of 50 is the other number to sit with. In a county this small, stability risk is largely concentration risk: a limited number of employers, a limited buyer pool on exit, and limited liquidity if you need to sell quickly or in a down cycle. The data does not provide vacancy or demographic trend figures, so no specific claim can be made there, but a population of 12,284 means that a relatively small shift in local employment or outmigration would move the market measurably. That is asymmetric risk. The 94 appreciation score likely reflects recent price momentum rather than a decades-long structural growth trend, and buyers should underwrite accordingly.
Against its neighbors, Menard's $208,659 median price is the highest in the comparison set, running 39% above Iroquois County at $149,561, 45% above Bureau County at $143,471, and 67% above Edwards County at $124,765. Saint Clair County at $173,515 and Peoria County at $154,382 both offer something Menard does not: usable rent-to-price ratios of 0.084 and 0.091 respectively, which translate to actual cash-flow underwriting. Peoria's 9.1% gross rent-to-price ratio in particular, against a $154,382 median price and a 79 overall score, is the more logical destination for an investor who wants yield with a reasonable appreciation component. Menard makes sense over its neighbors only when the buyer's thesis is explicitly price appreciation, they are comfortable with Illinois's property tax burden, and they have the balance sheet to carry negative or breakeven cash flow while waiting for equity to accumulate.
Price History
Median Home Price
Median Rent
Historical data from Zillow ZHVI/ZORI
Score Breakdown
Rent data not available for cash flow calculation.
Based on 7.6% YoY price growth. Moderate growth (3-8%) scores highest.
Population data not available.
Based on price relative to estimated local incomes.
Scores are calculated using real Zillow home value and rent data, Census population data, and economic indicators. The weighted average produces the overall investment score. Markets with missing rent data use estimated values based on regional averages.
Investment Outlook
Strengths
- +Strong price appreciation (+7.6% YoY)
- +Affordable relative to local incomes
Challenges
- -Negative leverage (cap rate 0.0% < mortgage rate 6.9%)
- -Limited rent data (estimates used)
Economic Indicators
Who this market fits
- +Appreciation buyers: YoY growth is meaningfully above the long-run average
- −You can't tolerate negative leverage (cap rate below mortgage rate today)
Compare to Nearby Counties
Section 8 in Menard County: payment standards by ZIP, PHA waitlist status, and voucher counts are on VoucherMatch, the same HUD dataset with the tenant demand side attached.
The Bottom Line
Menard County in Illinois scores 78/100, ranking #14 of 1,000 US counties (top 2%). At 20% down and current rates, a median-priced rental roughly breaks even on cash flow. The deal works on appreciation or with better terms, not on month-one cash flow.